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Michael Klein

Director of Industry Strategy
Adobe Marketing Cloud

Michael Klein is the Director of Industry Strategy for the Adobe Marketing Cloud. He leads a team of subject matter experts who work with Adobe’s global commerce clients to help them develop best-in-class digital marketing strategies. Michael regularly contributes thought leadership to industry events, and is an active member of Shop.org and the Global Retail Marketing Association.

Prior to joining Adobe, Michael spent over 25 years as a Senior Merchant and Marketer for brands such as the LVMH Group (eLuxury.com), William-Sonoma, Harry & David, Discovery Channel Stores, and wine.com.

Check out the incredible speaker line-up to see who will be joining Michael.

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Main Day One: Omni-channel And Digital Strategies To Grow Your Bottom Line

Thursday, June 2nd, 2016

10:15 Growth Strategies Keynote Panel Discussion: Forecasting For Growth In Today’s Retail Market

This session is all about growth. Each of our C-level panelists has a unique growth story to share, as they’ve identified how to maximize the tools at their disposal. Whether it be new channels, new programs, or a refocus on executing customer experiences, hear from top online and multi-channel retailers discuss how they are paving the way for the future. They will present detailed ways to scale your organization, no matter the size, while answering questions such as:

• What are your key growth initiatives for 2015, and how are you enabling long-term growth
for your organization?

• What technologies or channels are making an impact within your organization in terms of
growth?

• What are your predications around growth of the industry?

• What internal challenges have you navigated to enable long-term growth?