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Jim Ensign

VP Global Digital Marketing
Papa John's

As Vice President of Global Digital Marketing for Papa John’s, Jim Ensign leads Digital Marketing and eCommerce strategy for over 30 countries for the world’s third-largest pizza company, based in Louisville, KY. Papa John's was the first pizza company to offer nationwide online ordering in the US in 2001, and since Jim joined the company in 2003 has continued its string of firsts – including first pizza company to offer nationwide 24/7 'plan-ahead ordering' in 2006, first with nationwide mobile ordering with text ordering in 2007, first with a nationwide digital loyalty program in 2010, and first with over $5 billion in cumulative US eCommerce sales in 2013.

Papa John's leadership continued in 2014 when it took the top spot in Bond Brand Loyalty's annual consumer survey as the favorite loyalty program in the dining/QSR category in the 2014 survey, beating out major food service providers including Starbucks and Denny's. In addition, Papa John's recently received the highest score among leading restaurants for its mobile web experience in The Search Agency's “Mobile Experience Scorecard”.

Prior to joining Papa John's in 2003, Jim held leadership roles at advertising agencies in Chicago and Louisville, and is a graduate of Miami University of Ohio.

Follow Jim @PapaJohns

Check out the incredible speaker line-up to see who will be joining Jim.

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Main Day One: Omni-channel And Digital Strategies To Grow Your Bottom Line

Thursday, June 2nd, 2016

16:45 Panel Discussion: Efficiently Creating An Integrated Omni-Channel Environment

This panel takes a detailed look at omni-channel – specifically how to become a fully integrated omni-channel organization that delivers upon that “omni-channel promise”. Find the means to make your channels virtually “invisible” to the customer after attending this dynamic session, with heads of eCommerce from apparel, department stores and restaurant retailers.

• Defining omni-channel and thinking about the customer first

• Transitioning on the front and back end to enable omni-channel customer experiences

• Enabling customers to interact with your brand when they know you in a different form and
transact with you in a different medium

• Tracking and quantifying your efforts

• Budget allocation: where to take risks without hurting the brand and blowing through budget