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Arish Ali

Co-founder
Skava

Arish oversees Skava’s management and strategic planning to build innovative, game-changing technologies. Prior to founding Skava, Arish worked at Brience and Microsoft. Arish received his Bachelor of Technology from Indian Institute of Technology Kanpur and a Master’s from University of Massachusetts.

Check out the incredible speaker line-up to see who will be joining Arish.

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Mobile & Tablet Summit

Monday, May 2nd, 2016

10:00 Keynote Mobile Conversion Panel Discussion: Increasing Mobile Conversion Opportunities: M.sites vs. Mobile Apps

This jam-packed interactive panel delves into specific strategies to help support mobile conversion opportunities. Given the level of investment required to sustain both apps and a mobile site, our mobile leaders present their mobile initiatives, focusing on obtaining conversions on these devices.

• What’s your strategy for your site vs. your app?

• How are you merchandising your site?

• What’s the purpose of the mobile site vs. the app within your strategy?

• How are you driving customers to your app? What customer segments are “app” customers vs. m.site visitors?

• How is traffic shifting from desktop to mobile?

• What role does social play within your mobile strategy?