Nathan Decker, Director eCommerce at evo
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Nathan Decker


Director eCommerce
evo

Check out the incredible speaker line-up to see who will be joining Nathan.

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Email Optimization Summit: Content, Design, Mobile, & CRM

Monday, May 2nd, 2016


08:55 Keynote: What Everyone Is Talking About , No One Is Doing

You hear people talk about “personalization”, “one to one communication”, “automation” and “communicating in real-time” at every turn. These concepts are a lot like sex in high school: everyone is talking about it, few are doing it. Even less are doing it well. This session will focus on the explosion of possibilities available as email technology opens the door for e-tailers to create exceptional experiences based on millions of online interactions. Cart Abandonment programs are just scratching the surface. Get into the nitty gritty details, the obstacles to actually making it happen, including challenges along the way.