eTail West 2015 (past event)
February 17 - 20, 2015
1-888-482-6012
Matt Feodoroff
VP Strategic Sales
Chango
Check out the incredible speaker line-up to see who will be joining Matt.
Download The Latest AgendaDisplay & Search Summit: Budgeting, Future of Search, Programmatic, PLAs, & Mobile Search Optimization
Monday, May 2nd, 2016
15:55 Programmatic Panel Session: Examining Challenges And Opportunities Within Programmatic Buying
Programmatic is widely regarded as the future direction of media buying, but there are a number of challenges that retailers still face when trying to execute their programs. Our panelists discuss how to get the results you are looking for, and how to work through those challenges in an effective and efficient way.
• What are your challenges in terms of programmatic buying?
• How have attribution challenges impacting your spend?
• How are you making sense of your buys and their impact to revenue?
• What opportunities exist within programmatic and how can you take advantage of them?