Gary Milner

Currently driving digital marketing strategy at Lenovo with a key focus on optimizing and improving execution of digital media buying globally.Experienced all round digital executive, over 7 years experience including the set up of the e-commerce marketing capabilities and more recently digital brand marketing activites. Experience spans from branding to e-comm ; digital media buy platforms (RTB), SEO, SEM, Affiliate marketing, TV buying digitally (Google TV ads) , display advertising and measurement systems.Experienced conference speaker and panellist, spanning imedia, OMMA, CMO. Most recent assignment was at LA RTB conference in July as Keynote Speaker.Longer term experience ranges from corporate business intelligence, dealer management, UK direct marketing manager, international product concept feasibiliiy study for UK Country manager, Brand Management for ThinkPad in Paris for Europe, Global Launch Marketing for ThinkPad, and Global Interactive Marketing for Lenovo (e comm marketing)

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