eTail West 2015 (past event)
February 17 - 20, 2015
1-888-482-6012
Bobby Lyons
Director Online Marketing, SEO
Walgreens
Check out the incredible speaker line-up to see who will be joining Bobby.
Download The Latest AgendaDisplay & Search Summit: Budgeting, Future of Search, Programmatic, PLAs, & Mobile Search Optimization
Monday, May 2nd, 2016
15:00 Search Experience Optimization At Walgreens
Search Experience Optimization. What is it? In this dynamic presentation, you’ll learn the definition of Search Experience Optimization and how it works, as well as how the shift to Search Experience Optimization is essential to building a sustainable and predictable revenue stream from the search engines.
• A background of the changing landscape as it relates to the skill sets required to succeed in
SEO now and in the future
• The positive impact of search experience optimization on the marketing channel mix
• Obtaining support at the C-Level for implementing a Search Experience Optimization
program